Sometimes the best instruction is so simple it could teach a reasonably intelligent dog to execute a high draw (see the molded grip), and sometimes, especially in the modern era of deep-dive analytics and motion-capture animation, you need a Ph.D. in biomechanics and physiology just to begin to formulate words to describe what you think Read more…
WHAT YOU NEED TO KNOW: Vice Golf, the one-time small, discount direct-to-consumer ball company that has gone on to become an edgy lifestyle brand with a global presence, launches its newest collection of golf balls. The group includes three new multilayer cast urethane-cover models covering a full range of swing speeds, as well as two Read more…
WHAT YOU NEED TO KNOW: TaylorMade launches its new Team TaylorMade Junior platform of starter sets for kids, which includes three options for boys and girls 12 and under. The three sets include a unique bag and three different unisex collections of four, five and seven clubs, respectively. PRICE: Size 1 (ages 4-6, four clubs, Read more…
Things change. “Streaming services now command a greater share of viewers than cable …” “The Iowa-UConn women’s national semifinal drew 14.2 million viewers … more than any World Series game last year, any NBA Finals game last year, and every Daytona 500 since 2013 …” “Chick-fil-A makes a major change to its beloved chicken …” Read more…
TaylorMade’s new BRNR Mini Driver Copper, the latest driver that isn’t a driver (and fairway wood that isn’t a fairway wood), debuts with looks, logos and colours that evoke the company’s 1990s aesthetics.
With one of the sweetest swings in the sport, the kind that leave her male counterparts on the PGA Tour awestruck, why is Nelly Korda using a driver that seems to be made for choppers?
DeChambeau’s video may have done more to settle the debate squarely in the corner of supporting a rollback than any statement made by the game’s governing bodies in the past quarter of a century.
WHAT YOU NEED TO KNOW: Wilson launches its next iteration of its affordable Infinite putter line with nine models that tout a three-line alignment feature on the flange. The theory is the thicker center line running the length of the flange framed by thinner lines the width of the ball provide a clearer sense of Read more…
The fascinating thing about Bob Vokey, the wizard of wedges who is 84 and still works out despite the aggravation of four back surgeries, isn’t how much he knows about the most underappreciated and misunderstood club in our bags. It’s how enthusiastic he remains when it comes to learning more from you—whether you are a Read more…
To explain the importance of Alastair Cochran to the present-day understanding of the science of golf—ball, club, swing, statistics, strategy and all things in between—would be like trying to adequately encapsulate the impact Alfred Hitchcock played on film, or Alan Turing on computer science, or Johan Cruyff on modern soccer. Everything that matters that we Read more…
Arccos, the GPS-sensor-based stat tracking app that has led the charge to revolutionise how statistics can be a game-changer for average golfers, announced this week that it is looking to provide that same next-level numbers intel for pro golfers.
After having spent more than a decade away from the game, many things in golf are different for Anthony Kim. For starters, there weren’t professional golf tournaments being played in Jeddah, Saudi Arabia back in 2012, the last year Kim posted rounds on the PGA Tour. But for all the change in his profession, one Read more…
The new TaylorMade TP Black line of putters is the latest instalment of traditional blade and mallet shapes all featuring the company’s roll-enhancing grooved face insert, along with seven distinct hosel/shaft bend orientations and all at a relatively affordable price.
WHAT YOU NEED TO KNOW: Toulon Golf releases its 2024 First Run line of milled putters, which features 11 total models across eight head shapes, including four blade head styles and four mallet head styles with various toe hang options to accommodate a range of stroke types. The fully milled designs, including a double fly Read more…
The TaylorMade TP5 and TP5x tour-preferred multilayer urethane-cover balls use a new rubber formulation in the core to create more speed with a better sound and feel.
The Ping PLD Milled line-up expands to include two classic Anser blade additions (notably Tony Finau’s Anser 2D) and three mallets, including the DS72 model that Viktor Hovland used on his way to winning the FedEx Cup last year.