Nothing can dampen the excitement of a golfer in the springtime. That is, unless you’re a golfer who also has seasonal allergies. Because then you know that with those first, glorious swings of the season, you’ll also get itching eyes, sneezing and wheezing. If you suffer from seasonal allergies, you might be overlooking a piece Read more…
The Jordan Brand’s continued expansion into the golf shoe industry has been impossible to miss. What started as a way to bring some of Michael Jordan’s most iconic basketball shoe creations to the course has turned into a full-fledged lineup with the inclusion of performance-focused silhouettes like the all-new Air Rev. Air Rev is the Read more…
Like it or not, the perennial Masters Week tradition of seeing what kind of apparel Masters competitors will wear never disappoints. You might not be a style person, but clothing companies always seem to come up with something new to capture the attention of all golf fans. RELATED: Masters 2025: A Comprehensive History Of Every Read more…
Tie, cardigan, sport coat and plus fours: The uniform for the United States team in the 1927 match against Great Britain sharply contrasts with modern golf style, except for one item. The classic FootJoy golf shoe has been a staple on tour and with everyday players for nearly 100 years. Why? While the iconic silhouettes Read more…
Look up and down the range at any tour event and you’ll see numerous different styles of golf swings. Yet no matter how they look, each player is an elite ball-striker. Why? They all deliver the clubface square at impact because they have tremendous face-angle awareness at address and throughout the swing. To help all Read more…
Imagine stepping up to the first tee on a chilly morning, feeling comfortably warm in your gear. As you make the turn, the temperature rises, but you’re still at ease, without needing to adjust a thing. It’s not magic – it’s the result of advanced technology built into your apparel, keeping you comfortable no matter Read more…
We love that golf apparel keeps getting more versatile. Now more than ever, we’re seeing golf clothes and shoes that work off the course as well as they do on it. As you’re building your golf shoe collection, a pair of spikeless shoes that can also pass as street shoes can be a useful addition. Read more…
Inspired by the street style cool “tunnel fits” that have become synonymous with the easy—but high class—fashions of NBA and NFL athletes, J.Lindeberg is bringing the sartorial tradition to the golf space. This week at The Players Championship, expect to see JL ambassadors Viktor Hovland, Mattheiu Pavon and—the newest addition—Kevin Yu serving it up in Read more…
Puma’s new Ignite Elevate 2 and Ignite Elevate X have just hit the market, fusing comfort with structure. You’ll see Rickie Fowler, Max Homa, Gary Woodland, and Viktor Hovland wearing the tour version this year, which will be available at retail in March. The Ignite Elevate line has a lightweight, cushiony midsole to make it Read more…
Max Homa believes in the connection between dressing well and playing good golf. There’s actually a term for it, “enclothed cognition,” which is the notion that the clothing you wear can impact your psychological process. The testing of the theory is not extensive, but to put it into golf terms, if you dress like a Read more…
Reebok partnering with Bryson DeChambeau to formalize its reintroduction into golf makes a lot of sense when considering the company’s legacy. The company worked with golf’s biggest star of the early 1990s, Greg Norman, in creating a line of apparel, licensing his “shark” logo to create the Greg Norman brand that still endures. Bryson DeChambeau’s Read more…
When Charley Hudak was hired by Sun Day Red to design Tiger Woods’ new golf shoe, there was an important swing thought he had to keep in mind. “One of Tiger’s most important requests was that the shoe features a sleek 6mm heel to toe drop, allowing the golfer to leverage the power of ground Read more…
The Eighty Seven SC is being offered in a limited release, with two styles. The Camo, which Day wore at the Masters, and the Proto, which Day had on his feet at the Players.
Two of the coolest Los Angeles-based lifestyle and sportswear brands on the market, Malbon Golf and UNDEFEATED (or UNDFTD, for the uninitiated) have teamed up for a second time in a limited-release capsule collection designed for performance and style on and off the golf course. The mostly monochrome collaboration focuses on sleek rain gear and Read more…