The new versions of Callaway’s Chrome Soft, Chrome Soft X and Chrome Soft X LS golf balls utilise a new process that allows for tolerances as tight as 1/1000th of an inch. That creates more consistency from ball to ball for more reliable performance.
In pursuing more distance both off the driver and through the bag, the three-piece ERC Soft ball marries that benefit with a focus on the different way many average golfers approach their short games compared to better players.
The Callaway Epic, the company’s most successful driver franchise since the introduction of the Great Big Bertha in 1995, looks to have three new models on the verge of being introduced to start the new year.
Jon Rahm is the No.2 player in the world, winner of five PGA Tour events and six more on the European Tour, and one of the more intriguing players in pro golf. He’s also now a member of Callaway Golf’s tour staff, having been lured away from TaylorMade.