Bettinardi BB Series putters for 2026: What you need to know

WHAT YOU NEED TO KNOW: The Bettinardi BB Series, the classic one-piece milled shapes that have been the touchstone for the company’s putter line for more than two decades, takes a modern technology step forward for 2026. Each model sports a redesigned milling pattern on the face that features a range of variable depths and Read more…

Editor’s Letter: Reckoning with hard truths from our equipment editors

Because we all should hit it farther, every year Drivers is the most-read section of the Hot List. What began as a not particularly profound assumption about audience behavior in 2004 when the Hot List debuted as a magazine-only review of new clubs has since become proven fact. Every website nowadays counts its clicks and Read more…

Titleist Vokey SM11 wedges: What you need to know

Titleist’s wedge team, led by master craftsman Bob Vokey, believes there are three keys to great wedge play: contact, flight control and optimum spin. All three have been addressed in Vokey’s latest creation, the SM11.

Meridian New Releases for 2026

Looking to learn what you need to know about the latest new products from Meridian? These handy thumbnails will keep you up to date on the company’s new releases across all club catetgories. Meridian 2026 Milled Series Putters: Meridian’s 2026 Milled Series features an expanded lineup with three new models: Nassau, Savannah Notchback and Carolina. Read more…

Every driver used by a winner on the PGA Tour in the 2026 season

The new year brings new hope for PGA Tour pros as they embark on the 2026 PGA Tour regular season, the promise of a career changing/defining victory awaiting each and every week. In chronicling each tournament, it’s notable—and fun—to explore what equipment the pros used to capture victory. In this case here, we’re specifically curious Read more…

PXG 0311 T, P and XP GEN8 irons: What you need to know

The GEN8 irons (T, P and XP models) utilise a proprietary internal polymer that boosts ball speed. The dual perimeter weighting system allows fitters to control centre-of-gravity placement and swing weight.

New Titleist AVX golf ball: What you need to know

The fifth iteration of the Titleist AVX features a reformulated core and a new aerodynamic package on a softer cast urethane cover to produce the driver and iron flight of the previous AVX but with more short-game spin and control.

Cobra OPTM drivers: What you need to know

The Cobra OPTM family of drivers looks to take a new step toward enhancing stability and forgiveness through special shaping and balanced internal weighting for more consistent distance and dispersion.

Marco Penge signs multi-year equipment deal with PXG

January remains the month when equipment stories dominate the headlines, as manufacturers announce forthcoming products and tour players reveal new deals while dialing in gear for the season ahead. The latter takes centre stage this week as pros return to competition at the PGA Tour’s Sony Open and the DP World Tour’s Dubai Invitational. One Read more…