2018 Hot List: Players-Distance Irons

A combination instrument of precision and distance, these clubs allow you to hit one less club – at least – into the green.

2018 Hot List: Hybrids

You know hybrids have made your long irons nearly obsolete, right? well, now they’ve got faces that flex like drivers. Enjoy.

XXIO sign Ernie Els as global ambassador

Srixon, Cleveland Golf and XXIO – sports brands of Sumitomo Rubber Industries (SRI) – have secured Ernie Els as Global Ambassador for XXIO.

2018 Equipment Guide

2018 Equipment Guide

Pore over these pages and you are bound to find the secret weapon you need to shoot lower scores in the new year. You’re welcome.

2017 Hot List: Balls

2017 Hot List: Balls

Circle of trust: why finding the right ball starts with evaluating your game.