Wilson

What it does: A much cleaner aesthetic kicks off this club refresh. The entire set is a hollow-body construction. The wall thicknesses have been slimmed to lower the centre of gravity so that golfers with slower swings can get the ball airborne. The company also re-examined the sole of the club and made some subtle tweaks, like a touch more bounce and a hair more thickness with weight bias towards the heel, making the club easier to square at impact. The company also ran turf interaction simulations in designing a leading edge that stays above the turf instead of digging. The benefit? Up to one mile per hour more ball speed on shots struck an inch behind the ball. 

Why we like it: Wilson is a believer in the concept of an all-hybrid set, and its work in that area continues with this Launch Pad offering. In addition to the construction of the clubhead, other touches that make the game easier are on display. That includes smart shaft choices like the KBS Max Ultralite in steel and lightweight versions (as low as 55 grams) in graphite with the Project X EvenFlow. The grips are midsize, based on consumer feedback that said slightly fatter grips are more comfortable and offer a feeling of control.

7-iron loft 30 degrees pw loft 44 degrees