American viewers missed most of Friday’s scoring barrage, while UK fans haven’t seen the US PGA Championship, period. To a lesser event, these would be major roadblocks. Thanks to Tiger Woods, they don’t even register as obstacles.
According to CBS, ratings from third round at Bellerive saw a 54 per cent increase compared to Saturday at Quail Hollow last year.
— CBS Sports PR (@CBSSportsGang) August 12, 2018
The average household MM rating was a 3.9, with the broadcast owning a 9 share. Those are the highest figures for a Saturday round at the PGA Championship since 2009, when Woods was in contention at Hazeltine. Unfortunately for CBS, they didn’t make the most of the opportunity, with the telecast littered with mistakes throughout the afternoon.
That the PGA has garnered such numbers is not surprising. The British Open, which also featured Tiger on the leaderboard coming down the stretch, saw its best ratings since 2000. Woods may not be the same player as yesteryear, but the man clearly knows how to draw a crowd.
It is Tiger’s first appearance in the final round of a PGA since 2013.