Jason Day, the former world No.1 and a TaylorMade loyalist since turning pro in 2006, has emerged as modern golf’s poster boy for long irons because of the astonishing distances he hits them. It’s why he is the company’s go-to guy
Si Woo Kim won the Players Championship with some timely putting this morning at TPC Sawgrass, using his Scotty Cameron by Titleist 009M to near perfection.
With the news of TaylorMade’s acquisition by private-equity firm KPS Capital Partners, it brings to mind numerous other purchases of equipment companies.
A day after Rory McIlroy signed a long-term deal with the company, TaylorMade is back in the news. In a press release, Adidas AG announced overnight that KPS Capital Partners has purchased the TaylorMade brand for $US425 million.
After extensive testing of virtually every major brand while exploring offers from multiple equipment companies, McIlroy has entered into a “long-term” contract with TaylorMade.
Australian Golf Digest
