There are moments when Tiger Woods is testing products when his otherworldly feel and perception becomes apparent—like noticing a miniscule air bubble underneath a golf grip or subtle differences in sound when a golf ball leaves the putter face. Brad Blankinship learned this early in his tenure as Sun Day Red’s president. During button testing Read more…
Question: Is there an optimal tee height for the driver? Answer: How high or low you tee up the ball directly impacts carry distance. So, too, does your angle of attack (AoA). Find a way to optimize launch and attack angle and distance potential increases exponentially. Think of it as a driver power-up. Sound elementary? Read more…
With many of the most obvious test subjects checked off the list, DeChambeau shifted his focus to the cheapest set of golf clubs that could be purchased on Temu’s online marketplace.
Look up and down the range at any tour event and you’ll see numerous different styles of golf swings. Yet no matter how they look, each player is an elite ball-striker. Why? They all deliver the clubface square at impact because they have tremendous face-angle awareness at address and throughout the swing. To help all Read more…
Imagine stepping up to the first tee on a chilly morning, feeling comfortably warm in your gear. As you make the turn, the temperature rises, but you’re still at ease, without needing to adjust a thing. It’s not magic – it’s the result of advanced technology built into your apparel, keeping you comfortable no matter Read more…
WHAT YOU NEED TO KNOW: LA Golf, the high-end shaft manufacturer that has started to dip its toe into golf clubs, makes its biggest splash with the new Face ID driver, which was developed in conjunction with reigning U.S. Open champion Bryson DeChambeau. DeChambeau worked extensively with LA Golf’s Jeff Meyer, chief design officer, on Read more…
We love that golf apparel keeps getting more versatile. Now more than ever, we’re seeing golf clothes and shoes that work off the course as well as they do on it. As you’re building your golf shoe collection, a pair of spikeless shoes that can also pass as street shoes can be a useful addition. Read more…
Distance is like dessert: Everybody wants more. Doesn’t matter whether you’re a scratch player or slogging along trying to break 100, old or young, male or female. One less club into the green is going to make you walk a little taller, smile a lot bigger and probably love the game more. That’s especially true Read more…
Inspired by the street style cool “tunnel fits” that have become synonymous with the easy—but high class—fashions of NBA and NFL athletes, J.Lindeberg is bringing the sartorial tradition to the golf space. This week at The Players Championship, expect to see JL ambassadors Viktor Hovland, Mattheiu Pavon and—the newest addition—Kevin Yu serving it up in Read more…
What you need to know: Give Miura this: It’s not a company that feels compelled to adhere to a ramped-up product launch cycle. Its TC-201 irons were five years in the making and the TC-202 follow up took another six years. The irons stay true to Miura’s tradition of handmade, forged irons. Price/Availability: The TC-202 Read more…
Justin Thomas is proof that just because you’ve found something that works for your golf game, doesn’t mean you should stop testing new gear. Thomas has worn FootJoy’s most structured shoes, the Classics and the Premiere, since his junior golf days. But when he tested the FootJoy Hyperflex in 2024 and found improved clubhead speed, Read more…