LIV Golf has announced new board appointments as the league says it is focusing on securing long-term financial partners to support its transition from a foundational launch phase to a diversified, multi-partner investment model.
This strategic evolution, accelerated by what the league calls a “record-breaking performance in 2026”, includes the appointment of a newly established independent board led by Gene Davis and Jon Zinman, seasoned experts with proven track records of navigating complex situations and unlocking value for global organisations, to guide the league through its next phase.
Davis and Zinman, working in lockstep with management, are focused on institutionalising the league and evaluating the range of strategic opportunities that have emerged with the league’s rise.
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“LIV Golf has built something truly differentiated – a global league with passionate fans, world-class talent, and demonstrated commercial momentum,” said Davis, the chairman of the Independent Directors Committee. “The executive leadership team, along with Jon and I, see a clear opportunity to help the league formalise its structure, attract and secure long-term capital, and position the business for growth while continuing to promote the game across the world. We look forward to positioning LIV Golf for future success.”
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LIV Golf says its conviction to the team-golf model has never been stronger. The league has built a differentiated platform that is global by design, commercially vibrant, and structured to unlock untapped value across the sport. The 2026 season has already shown there’s demand for it, with record-breaking engagement and a 100 percent increase in revenue year on year. The league says it is now leveraging this momentum to engage in constructive, forward-looking discussions with prospective global investors and partners who share its vision for an inclusive and modernised game. For the league’s fans, players and partners, “the commitment to world-class golf remains unchanged” as this process unfolds.
