Cobra

What it does: This beefy-looking, better-player hybrid is full of so much brute-force technology, it seems to have originated not from a golf company but from Lockheed Martin. The distance technology is weaponised with a thin, multi-thickness, high-strength steel face that wraps around the sole. This face has also been engineered through artificial intelligence to have 15 zones of flexibility. A carbon-composite crown reduces weight on top to lower the CG to better line up with the most flexible part of the face. That means more energy at impact with less spin for a longer, higher ball flight.

Why we like it: Designing adjustability in a hybrid can be challenging. In most cases, the small clubhead restricts free space that could be devoted to adjustable hosels and moveable weights, and without much free mass, effectiveness is limited. The hosel in the King Tec allows plus/minus 1.5 degrees of loft change, and the sole weights include three ports and a couple of 12-gram screws that can help redirect ball flight or boost forgiveness. This provides driver-like adjustability, which seems appropriate because this feels like a hybrid that wants to be a driver.

Lofts 17, 19, 21, 24